Mood - is the feeling a piece of literature arouses in the reader:
happy, sad, peaceful, etc. Mood is the overall feeling of the piece,
or passage. It could be called the author’s. emotional-intellectual
attitude toward the subject
-By choosing certain words rather than others and by weaving their connotations together, an author can give whole settings and scenes a
kind of personality, or mood. Note the difference if he/she describes
a tall, thin tree as "erect like a steeple", "spiked like a witch's
hat", "a leafy spear", or "rather inclining toward the slim". However,
no single image can work alone; mood can only arise from a steady
pressure in the language toward one major atmospheric effect. That
effect should support the main purpose of the story." These lists
might help to distinguish between the two.
Fall River Schools: Tone and Mood words
The actual differences in the ratings were rather small, around –1 point on a 5-point scale. Our samples used realistic tones that we could reasonably expect to find in real sites. For all but the most extreme and exaggerated tones, you should expect to find similar effect sizes in your own tone variations. It would be rare for a writing style to collect scores at the outermost limits of our tone scales and still be effective for business purposes: you want to emphasize your chosen tonal qualities without making them dominate your writing to the extent that the content becomes excessive and stops communicating the underlying meaning in favor of pure style.
Still, Crumbs & Whiskers—which officially launched in . in the summer of 2015 —was among the nation’s first wave of businesses (and the District's first) to offer customers the chance to enjoy feline companionship with a side of java, along with the opportunity to maybe even save a tiny life. Ultimately, the altruistic concept proved to be so successful that Singh, sensing a market for a similar storefront in Los Angeles, opened up a second location there in the fall of 2016. "I always felt like what . is, culturally, just fits with the type of person that would go to a cat café," she says.